Bclip Case Study

CLIENT PROFILE

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PROBLEM

Lifetouch wanted to reach the high school senior demographic. They also wanted to give some helpful pointers in preparing for a shoot. Lifetouch wanted to create a video using a contemporary look and style that would be essential in reaching the difficult to reach teen audience.

SOLUTION

Bclip worked with a group of Lifetouch photographers to conceptualize a testimonial-based video that would speak to the teen audience. The video was taped on location over a four-hour shoot as several high school seniors had portraits made. Using the very latest in motion graphic technology and an exciting two camera shooting style, Bclip was able to produce an exciting video and DVD. The DVD is now used as the key marketing tool in Lifetouch’s presentations to high school seniors.

THE BCLIP ADVANTAGE

  • Quick and easy to shoot in one session
  • Motion graphics and contemporary shooting style
  • Video reaches difficult demographic

PROJECT BUDGET: $3,800

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