CLIENT PROFILE

Milwaukee Electric Tool Corporation is an industry leading manufacturer and marketer of heavy-duty, portable electric power tools and accessories for professional users worldwide. Since its founding in 1924, Milwaukee has focused on a single vision: to produce the best heavy-duty electric power tools and accessories available to professional user. Today, the Milwaukee name stands for the highest quality, durable and reliable professional tools money can buy. Milwaukee Electric Tool sells its power tools and accessories worldwide primarily through full-line tool distributors, home centers and hardware stores as well as through specialty suppliers, catalog companies and web-based retail firms.

PROBLEM

Milwaukee needed to show case a new line of V18 power tools for a International Builder Show as well as enhance online product presentation with fantastic video clips that show the products power.

SOLUTION

Bclip created a construction site set at our Blue Ridge Motion Picture facility and spent several days testing tools, cutting boards, drilling holes, chipping concrete… oh yeah, and we video taped it too. It was fun! The crew had a blast and created a high level presentation for the IBS trade show. It was a great success.

THE BCLIP ADVANTAGE

• Custom reusable sets for inexpensive video shoots.
• Unitized resources of Blue Ridge Motion Picture to deliver high production value.
• High quality turned around quickly to make trade show deadline.