Chris Bainbridge
Thu, 2005-12-15

showPAK 2.0 is Bclip’s efficient, affordable and flexible solution to television programming. Authored by Bclip’s Development Director, Brian Berlin, this computer software program is changing the way television production is done.

With a diverse client base ranging from real estate firms to automobile dealerships, Bclip specializes in providing their customers with unique control over the content of their shows.

For the first step in the production process, Bclip sends a crew to the location and shoots for two days. They acquire enough segments to provide the client with a wide variety of programming, resulting in several months of unique shows. The programs feature helpful tips for the viewer, segments driving would-be customers to the client’s web page, and several large sections featuring that client’s inventory.

That’s where showPAK 2.0 comes in. Bclip’s new program puts control of the show’s inventory sections in the hands of the client. The result is a television show that carries all the hallmarks of national programming, with the flexibility of adding the most recent elements of the client’s inventory.

Users of showPAK 2.0 load all of the pictures of their inventory, as well as any voice over that accompanies those pictures into the program. After the primary upload of assets over Bclip’s FTP server, the weekly updates of the show’s programming take roughly five minutes. When the assets arrive at Bclip, the scripts and files are automatically exported to the production department, ready for editing. Editors then animate the pictures to push in, pan across, and zoom out, providing an active viewing experience. The information provided by the client automatically updates in the Bclip system. New voice over is recorded, and new text is automatically generated to correlate with each picture. The end product is a resourceful and adaptable program that produces entertaining television and satisfied customers. showPAK 2.0 is truly the unique and innovative wave of television future.

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